Through the years, Kuta has become well known for backpackers and tourists looking to enjoy its beaches. It was unheard of at the time but we were tasked to create a lifestyle Mall that caters to sophisticated retail brands and F&B establishments.
The name Beachwalk was inspired by the location where a landscape of water and sand is spread right across the establishment. We created fresh colors that represents the rich Bali culture and a welcoming logotype that appeals to Sophisticated Tourists at the same time does not alienate the traditional locals.